Click the thumbs on some white labels and you'll notice all of the performers are in a private show, offline, or a teaser clip rather than a live feed displayed. The listings appear different from the main site for a reason -- the WL may rarely be displaying actual live feeds
Test it easy on any site: open your WL and the sponsor's flagship in different windows with the same view, i.e. "blonde teens" or whatever. Do you see the same performers? Are the flagship site's rooms all active and ready to chat? How about the rooms on the WL?
This test can be eye-opening...