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It is here to stay for the foreseeable future. Like SilentKnight said, it is cheap to produce so they don't need much in the way of ratings for it to be profitable and some of the shows actually get really good ratings.
Luckily there are plenty of other options out there. There are good shows, plenty of good movies and sports if you like it.
I like watching The Amazing Race, but beyond that most of the reality stuff is just so fake it is painful to watch. . . oh and I watch Gold Rush and Shark Tank as well which are both reality shows. Gold Rush is all about watching people do stupid shit and Shark Tank is actually pretty interesting.
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