YNOT -- Google to Affiliates: ?Add Value or Risk Removal?
MOUNTAIN VIEW, Calif. ? Google once again is warning webmasters that the gigantic search engine values quality over quantity ? and websites that do nothing more than serve as funnels for affiliate programs may find themselves axed from the engine?s results pages.
In a blog posting titled ?Affiliate programs and added value,? Search Quality Team member Chris Nelson calls out adult webmasters, in particular, for a practice Google evidently plans to begin smiting soon:
"Our quality guidelines warn against running a site with thin or scraped content without adding substantial added value to the user. Recently, we?ve seen this behavior on many video sites, particularly in the adult industry [emphasis added], but also elsewhere. These sites display content provided by an affiliate program ? the same content that is available across hundreds or even thousands of other sites."
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