Quote:
Originally Posted by Jayvis
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Hello Jayvis, I remember talking with you at interNEXT.
When you (meaning anyone) do the B2B shows, using the hostess, brand, trade models is a pure waste of money. In the back of my mind, I keep thinking how these companies are wasting MY money. Why its MINE and not theirs? Because wasted money on BS methods could instead be used for higher affiliate/partner payouts.
Whose fault is it, that the models don't even know anything about the company they are representing? The company who hired them, of course.
Most of these girls are nothing more than attractive flies on the wall. Look around. Most had fake smiles, and bored looks on their faces. They did nothing to try to engage the people passing by, except to extend out their hands to hand you whatever they had in their hands.
The exception was about 4 girls. Even then none knew about the company, but they at least knew what they were giving away, and tried to charm you into accepting it.
The guys over at "Cake" where smart. As I approached their table at the meet market, I glanced quickly at the material and attempted to walk away. An pretty girl with the "attractive girl next door" look, was standing in front of the table (where the people pass by) made sure to get my attention. She redirected it back to "Cake" , asking me an open question "are you familiar with NATS". She was the opener, and the company staff were the closers.
Honestly I thought she was one of their employees, and it turned out she was hired for the day. A young graduate of law school, who just got her license to practice, and was needed some extra cash.
How did she know so much about Cake? Very simple: the company prepped her. Kudos to them. They follow the same business "model" as I have for nearly a decade when it comes to B2B.
