Quote:
Originally Posted by Mutt
Right, that was I thought. Even about 5 years ago when I talked to a pretty big paysite owner his target was 3 months. I assume 10-15 years ago it was 5-6 months average.
On my teen solo sites my goal is to hit 2 months on average, 60 dollars per average recurring monthly member, which I do hit, I think 2.2 is the highest I've had.
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Sorry for the ignorant question but do you also offer one-time only memberships? That can skew rebills. In other words, if I ONLY offered rebilling Memberships (as some programs do) then I would imagine rebills would be stronger (tho refunds and chargebacks would be higher too?).
It's difficult to know exactly what a company does from outside looking in but I always assumed (the way people discuss it here on GFY) that some of the bigger paysites (like Twistys) had stronger rebills than 2.5 months.
Shit, now I'm thinking I'm happy to get ANY rebills! LOL