This could be important... ATVOD is seeking an expansion of its authority to cover websites based outside the UK...
Regulatory First: ATVOD Forces Closure of UK Adult Website
LONDON ? For the first time since its formation in March 2010, the Authority for Television on Demand has barred an adult website from providing online video-on-demand services and forced the site?s host to suspend service to the site.
ATVOD is a non-governmental entity empowered by the UK government?s official communications regulator, the Office of Communications, to ensure television and online broadcasters comply with all statutory and regulatory requirements. The agency?s powers are fairly broad, including not only the ability to determine what constitutes an on-demand broadcast, but also the authority to enforce broadcast laws under Ofcom oversight. On-demand services that defy ATVOD orders are subject to criminal prosecution.
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http://www.ynoteurope.com/regulatory...adult-website/