Quote:
Originally Posted by Grapesoda
internet sales is extremely 'micro managed' these days, just like a walmart/target/grocery store... every detail of the consumer experience/action and reaction is charted, quantified and distilled to generate a sale.
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Correct. It's called, 'effectively running a profitable business' based on metrics.
Gone are the old days where shooters were given pure creative control making it a gamble where you just shoot whatever your wittle heart desires and cross your toes for a sale or two. Any successful business now keeps track of what does and does not convert, solicits feedback from their members, and tries to invest in the numbers or probability of success and ROI.
As I said before, it's a fairly simple equation....this is a business based on ROI.
