?Everyone agrees that advertising on the Internet is broken,? says Till Faida, CEO of Adblock Plus, creator of by far the most popular ad-blocking software on the Web.
The soft-spoken German, visiting the San Francisco Bay Area to network and drum up support for his company?s ?Acceptable Ads? initiative, sketches out a distressing scenario: Ads aren?t generating enough revenue, so websites are forced to run ever more ?aggressive? ads ? a maddening deluge of pop-ups, blinking banners, and autoplaying video and audio commercials. But as ads steadily become even more annoying, users click even less, forcing revenues down even further.
?This is creating a vicious circle, which will at some point lead to the whole system collapsing,? says Faida.
READ MORE:
http://www.salon.com/2013/09/02/the_...m_advertising/
Fucking Mafioso
