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This article says that SEO is something very complex. I would not think that is it something as complex as the invention of the automobile. The automobile has very many mechanical parts. SEO is just making a bunch of different links between sites, isn't it. It is also about creating better texts. It is just that the major search engines are hiding the faster ways of getting ranked better. It is like they are saying the webmasters have to figure out how to get ranked better.
Anyway, the automobile is just a completely different thing. Mechanics can repair them in a few days. Better SEO for a web site is probably is the result of the web site existing for many years (longer time).
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