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the market is highly segmented these days... the days of putting a pussy pic on line and grabbing joins is long gone... find the segment you are best able to sell, and market to that segment.
one issue I'm seeing is poor photography being used to sell the 'non amateur' niche... another point to consider is some people like images and some people like video, IMHO the video types are less likely to pull out the card, even though sites must carter to both markets at some level.
personally I would stay away from the most saturated niches.... cock and shaved teens
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