Originally Posted by dgraves

The first step is to find out why you are having an issue with chargebacks. I've noticed that my chargebacks stay at a certain percentage from year to year so I know what's normal for my sites. They can't be avoided but should be a low percentage otherwise that's telling you something is wrong.

Someone also mentioned in another thread to create a public page that lists their info and call it a "chargeback blacklist". Mainstream companies do this all the time. Imagine their name showing up in a Google search for charging back porn. You would just be stating a fact that the person charged their membership back regardless of the reason.