So I moderated / spoke on a panel at SXSW interactive earlier this week and here is some news coverage of it. It's a pretty good summary of the discussion. Obviously doesn't cover everything that was said but it's pretty accurate. Great attendance too.
Would love to get your initial thoughts. Will only take you 2 mins. to read.
http://techcitement.com/entertainmen.../#.UUIRX1tATGe