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Old 01-08-2013, 02:27 PM  
Webmaster Advertising
So Fucking Banned
 
Join Date: Sep 2003
Posts: 1,360
Quote:
Originally Posted by Far-L View Post
I posit that anyone that starts a paysite today with a focus on affiliates first will be doomed to failure.
Agreed.

Without a successful plan to generate in-house sales from the day of launch, no matter what, a program is doomed.

That being said, if affiliates can generate sales from day one, take those sales, but do not let those sales dictate how successful the program is, let your own in-house sales dictate that

Treat affiliate revenue as 'gravy' - Money for nothing because it can dry up just as quickly as it floods in. Use it to re-invest and grow your own in-house revenue streams.
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