Originally Posted by Ruseful

As for my initial investment to start the company pre revenues, it was $200k. This enabled me to launch 2 sites: orgasms.xxx (sept '11) and casting.xxx (aug '11). We hit the ground running of course, simply because I knew what the tube users wanted. I knew the length the tube clips needed to be, I knew what to tag the clips with, how to title them and how to watermark them. I joined the Content Publishing Programs of the biggest tubes and uploaded. I got no favours and needed none. As stated before, I run my company so its self sufficient. I reinvest my profits into new sites/staff as/when the profits afford me to do this.

Of course, I have a better knowledge than most regarding how to utilise the tube traffic, but even today, I spend around an hour a day looking at all the clips on major tubes. Looking at why some clips were more successful than others, why they had high/low views, high/low ratings, reading all the user comments. Looking for any little micro switch that made a +/- difference. It also has a huge influence on the new sites I launch. No one spoon feeds me this information, but its out there for everyone. For instance, for uptodate most popular search terms on a tube, look at the footer on RedTube, they actually list the most popular search terms on their site. It helps to tag these terms in all of your tube submissions, and also load 1 or 2 into the title. Your clip will show up in more search results.

Want to know what niches do well? If you are looking for an easy answer, click on the most popular list on YouPorn Channels. Reality sites fill 5 of the top 8 (I own 3 of them). Sensual/erotic sites fill the other 3 (I own 2 of them). However, if you have the impetus to look into this further, do what I do, and study the tubes. Seriously, all your answers are out there.

Having said all that, you can't serve a turd to the tube users, it simply wont work, no matter if you have identified what niche they want, how long the clips should be etc. Thats where you need a good crew and the best editors to make sure every tube clip you put out there is the best representation of your brand.

This is just my story and the way I do things, not saying its the right way, but it works for me, (I have just hit 13,000 active members). I'm an approachable guy and will gladly help anyone that cares to reach out.