GoFuckYourself.com - Adult Webmaster Forum - View Single Post - Is CCbill first in line on your payment cascade? read this....

Adraco · 11-18-2012, 03:50 AM

They way I see it:

Cascade billing was invented and put in place to benefit the site owner, if the processor declined the sale.

Then processors must have seen a rise in their "lost sales" since declines moved elsewhere and thus didn't generate any money for the first processor who declined.

So that processor have to come up with a system to, for their own sake, business and revenue, "keep the sale" with them. So the cascade doesn't move on, at least not before they have had a chance to convert it themselves. So basically the "call in function" gives CCBill (in this case) a second chance to convert the sale and generate commission for themselves. Bot honestly, how many out of all the declines do call in?

11-18-2012, 03:50 AM
Adraco Confirmed User Industry Role: Join Date: May 2009 Location: Onboard an airplane around the globe Posts: 3,737	They way I see it: Cascade billing was invented and put in place to benefit the site owner, if the processor declined the sale. Then processors must have seen a rise in their "lost sales" since declines moved elsewhere and thus didn't generate any money for the first processor who declined. So that processor have to come up with a system to, for their own sake, business and revenue, "keep the sale" with them. So the cascade doesn't move on, at least not before they have had a chance to convert it themselves. So basically the "call in function" gives CCBill (in this case) a second chance to convert the sale and generate commission for themselves. Bot honestly, how many out of all the declines do call in? __________________ ---------------------------------------------------------------------------------- The truth is not affected by the beliefs, or doubts, of the majority.