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I'm still pretty new to the internet business, and don't have mainstream projects, but to me adult SEO seems different from mainstream SEO in at least one important way.
Off-page efforts have been pretty difficult/ineffective for me lately, presumably due to Google's detection and penalizing of various forms of link trading and other "unnatural" linking. According to Google's webmaster central blog, Page Rank and search rankings are influenced in a positive way these days only by "natural" linking, which for all I can tell means someone else voluntarily and unilaterally linking to your site from their blog, site or whatever.
Does this "natural linking" happen in the mainstream realm? It's happened only very rarely in my experience pushing porn, and I can't say I've ever gotten a "natural" link from a site with high PR. Although I lack this knowledge, I would imagine it's easier to lure people to link to mainstream content.
To the extent that Google's algorithm enforces its rhetoric and webmaster rules, off-page SEO is becoming something very tricky, delicate and confusing for me and my porn sites. The underlying algorithmic changes of course affect other sites too, but seem to make adult link building especially tough.
Sorry to be long-winded. Just wanted to add these thoughts. Feedback, disagreements and advice welcome and appreciated!
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