Quote:
Originally Posted by DWB
Dads likes Playboy. His sons like real porn.
In a lot of areas of the world, even in the USA, the younger generation doesn't even really connect the Playboy brand with adult. The rabbit is trendy and looks cute. I think it's tacky and screams white trash, but some kids like it.
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my expertise is in playboy memorabilia and back issues (i.e. print media) and not so much in the online properties....
without writing a 600 word dissertation this statement (DWB) sums it up. the 35 to 60 crowd still 'respect' the playboy brand. They expect quality photos and exotic layouts, decent literature, and compelling interviews. I personally think besides the centerfold, the interview is what holds the younger gens interest.
Look at it this way, the only magazine that has a serious collector following is Playboy. I sell them to people every day. NO other brand/magazine can say that.
Instead of finding dads playboys under the mattress, these kids are hitting the internet....
edit...well said joshgirls