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Old 06-18-2012, 10:44 AM  
Paul Markham
Too old to care
 
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Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by Relentless View Post
It seems the recurring theme of these stories is too much initial capital investment without a successful soft-launch to test the market before ramping up the project.

Quiet once told me:
1) Have an idea
2) Test it as cheaply as possible
3) See if it works
4) If it makes more than it costs scale it up slowly
5) If it keeps making more than it costs, scale up 'the fuck out of it'

As he put it, leaving out steps 2 and 3 can cost you a fortune, leaving out steps 4 and 5 can prevent you from making a fortune.

RIP Quiet... you are missed.
Quiet, even though me and him argued, knew what he was talking about. Too many without a clue launched paysites thinking it was just a matter of traffic.

Traffic are real people and need to be treated as such.

RIP Quiet.
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