Quote:
Originally Posted by Sly
I have a friend that runs a successful limousine business. We both agree that one of the reasons he is so successful is because he is such a good and aggressive marketer. Most of his time is spent marketing. Nothing else. Marketing.
I cannot even begin to expect a model to know how to market and how to help her mini marketers (the affiliates.) And to think that one can simply hire a good marketer for a cheap price is more or less a once in a lifetime find. A good marketer is worth good money, anyone that you get cheap will probably not know what they are doing or will not be working very hard.
I don't know much about the solo game, but it's definitely something I would not want to mess with. So many variables, so many personalities, and so many dynamics all need to meet together perfectly for the situation to work. Very tough. Good money is usually made from scaling… How on earth do you scale one girl?
|
I agree with this, but most solo webmasters are just as bad as the talent when making decisions, if not worse, as we've seen in this thread. Here is a model who got burnt twice already trying to do things that way. Outside of working with the people I mentioned, she's better off at this point to try it on her own. She's a smart girl and I believe she can do it. I would not recommend it to most models, and it's also counterproductive for me to even suggest since that is what I do for a living. But...
Quote:
Originally Posted by Pseudonymous
]"if more people want to create solo sites, thats a good thing, it strengthens the niche which is fading. It keeps affiliates in business which helps us all."
|
This pretty much says it all. There just isn't enough for a solo affilate webmaster to push to justify all the time they put into their sites. In the past year I personally have already lost 2 of my top 10 affiliates, both gave up and sold their sites. Besides Ryan's two sites, nothing new has really come along lately to keep the core churning.
Here is how I look at it. There's only a few reputable solo webmaster programs out there, I've named them. Outside of those -- who might not even be able take her on because they are tied up in what they have already -- what are her options?
- Run a site herself and take a chance that with keeping 100% that it generates enough that it's worth her while to continue, even if it does less overall business. Yes, she will have expenses, but I think they could be managed properly. I certainly do not pay $150/month for a CMS, for example.
- Run a site with a lesser webmaster and have this same thing repeat again which leads to a dead site.
- Have no site, which means no money for anyone.
I have no claim in any of this. I really don't know what's best for her or anyone else. It's mainly been interesting to see how my peers view this situation, and I like a good debate with smart people
But I just don't see this going many other ways. I look forward to seeing how this plays out, though, and wish everyone success!