Originally Posted by signupdamnit

Because they target something does not mean every site they hit is necessarily guilty of anything. It's a set of complex computer algorithms so it's going to have some false positives and the evidence suggests it's much higher than they make it out to be for smaller sites and brands especially. He could be doing everything legit and still get hit due to some small technicality. That's the way it is. Google is much more volatile now.