I wonder how many search.['gTLD'] there will be? There will be a whole bunch of challengers to Google's crown. If anything a surfer will be able to search the index of their favorite gTLD for its domains. So, on this scenario all the results might be from one .gTLD. Just search your favorite gTLD for the content that you are looking for -- this would be a radical departure from the norm of today but the 'norm' evolves.

Some are speculating 200 or more new gTLD strings. Personally I think 10 to 25 new generic ones with perhaps 100 brand vanity gTLDs, we'll see ...

The average cost of these new domain names might be $20.00 to $70.00 at retail in the gTLD's general registration period. There will be a new crop of 30 million domain names to supplement the current 235 million names out there now by 2015.

This will cause keyword domain name dilution big time and may create create major SEO challenges in time ...