There are other ways of selling. Asking the prospective customer what he needs the product for. This can be done many ways depending on what you're selling.
Asking an
open question, which is one that can't be answered with a yes or no.
For instance a hotel clerk might ask what you need the room for, with a convention in town that's an obvious question.
Often in this business asking someone his budget will tell you whether the guy is an idiot or has a clue. Especially the guy the OP was about.
Now to online porn.
The most important thing about selling a repeat sale product, where the loyalty of the buyer to the brand and mode of purchase is paramount. Is customer satisfaction. It's not traffic even though getting a customer is important, it does not pip keeping him buying.
Therefore once he hits the affiliates site, he needs to see something that is different, outstanding and fills him with the desire to see more. I'm assuming he's hit the niche/style he likes.
Then when he hits the site the expectations need to be met and surpassed by the content on the tour, not the design, layout, join buttons or text. He's buying porn and the most important thing is the product, then the design, layout, join buttons and text.
If he sees something he's seen a 1,000 times before, he's likely to move on. If on the other hand he sees something different or new or better, etc. Than he's seen before, he's more likely to buy.
Once he has bought if he's inside a site that surpasses others he's joined. The site has a far better chance of retaining him or coming back in a few month for more.
This you will see form your buying habits, in the malls that you go to, shops, supermarkets you buy from and the products that are always your favorite.
There's absolutely nothing that's rocket science here.
Online porn thought they could break these rules and give away tones of free porn to send people to sites that converted badly and retained worse. Yet they called it great, so selling to 1-100s and keeping them a few months became great.
Now it's 1-1,000 and retention is dropping and you see what the customers think of it. but we still think all is fine, so not to worry. All we need is more traffic.
Quote:
Originally Posted by CurrentlySober
Well, OK... I guess I'll give you that.  |
Thank you.
I see our very own marketing man is in here with his sage advice. The guy who's blog open with a reason not to do business with him.
Quote:
Sorry if you are getting comment spam with this URL in.
It?s not me doing it. I imagine it is a man called Marion who pretends to be girls on forums whom I outed and got banned from GFY recently. He is clearly trying to get my sites blacklisted for spamming. However, it doesn?t impact me at all as I get very little type in traffic. It?s all direct links.
So, just let akismet do it?s thing, and we can all move on!
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= I have a stalker and he does't like me. And I can't put up a blog.
I've told him that this is wrong, but he clearly knows better.
