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Old 04-07-2012, 07:00 AM  
Paul Markham
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Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by nextri View Post
The advantage of using an ad network to sell your traffic is that you don't have to figure out what is selling best on your site, for all possible geos. What we do at plugrush, is to constantly optimize and test different products and programs that specialize in traffic from different countries to find what is converting best for each country. This gives us a good base to set pricing to, and let advertisers bid above this. Some countries are a lot more profitable on mobile than US traffic.

Another key element to consider is that with mobile redirects, where all your mobile traffic is being sold to advertisers, users aren't getting any content for free. They are all being directed to products that costs money. This is why mobile traffic is still worth a lot more than regular web traffic where content is so easy to find for free. On mobiles it's still hard to find the free content for the average surfer. Which means, they are more willing to pay for it on mobile. Hence better conversions..
I understand that. Ultimately it's down to how well it performs and what people are willing to pay for it. A company like you can spend time and money getting the best price for the commodity. The supplier is free to go to the broker who will give him the best deal. If after while that deal falls, it's often because the traffic doesn't warrant more.

The guys complaining can move their traffic or suck it up and stay.

Yes I know the value of the mobile market. Better than some think.

Quote:
Originally Posted by CyberHustler View Post
Some people are gifted at generating traffic, but can't sell shit. Some people have a lot of money, but can't generate their own traffic for shit. Then there's the huge gray area in between. There's a lot of clueless people sitting here dissing publishers for not properly monetizing their own traffic and dissing advertisers for buying traffic that must be worthless since it's for sell, and others dissing both groups for using brokers... day in and day out... meanwhile the publishers, advertisers and brokers are all doing business.
This board is full of people dissing others. Usually it's a one man band, working from his bedroom. Dissing a guy a lot higher up the food chain than him.
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