Originally Posted by signupdamnit

Because a lot of affiliates are stupid and will send traffic regardless. For instance I bet many reading this right now who have been in business for years aren't even aware that Nasty Dollars stats aren't first page raws or uniques. I know this is the case because I see someone showing they don't know this every single month without fail. So many affiliates are just dumb. I hate to say it because I'm an affiliate myself but it's true. And so you get sponsors who try to take advantage of the combined stupidity and naivety.