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Porn is sort of a dirty little activity. Guys wait till the wife falls asleep then they sneak into a room to watch a quick video of whatever it is they can't get in real life. I think based on that, sites that looks totally polished sort of contradict that.
If you're selling studio type porn with perfect lighting and all of that, then a nice site is fine. But if you are selling down and dirty hardcore, a sort of seedy looking site actually works better.
Don't forget, this is porn, you are trying to access someone's private turn-ons, this isn't mainstream where you are trying to pretend like you are a real business by building a really sharp looking website.
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