Quote:
Originally Posted by baddog
Pick a search phrase no one else is going for?
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That's certainly the first thing that came to my mind.
Google "long tail". Several less competive phrases with top rankings can be better than struggling with one highly competitive phrase. Also, with several lesser phrases you don't have all your eggs in one basket.
Have you decided whether you are trying for long term results with maximum results for the effort, or high intensity effort for short term results? One general type of approach can get you at the top for some great keywords, for a few days, after a lot of effort. A different type of approach is used to consistently get "good" rankings that remain good for years, being little disturbed by tweaks to their algorithms.
For a quick "flash in the pan" short term boost, you're looking for "tricks". For long term results, you'll be more focused on allowing Google to recognize your quality pages.
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