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It all depends on the price, the longevity of the product and how much the content will cost. If it is $3K + to buy and you have to get a new one every couple of years people won't do that. Also if they let you buy individual channels instead of having to pay for a full package deal that is nice unless the channels cost $5 each per month.
If done right at the right price it could be a game changer. I think the public is hungry for the chance to just pay for the few channels that they actually watch, but it all depends on price.
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