Quote:
Originally Posted by scuba steve
i read its hard to justify network ad rates on cable tv, regardless of the ratings of the show or critics. not sure why, but when you have a show with network costs, they can't charge network rates on the ads
|
Interesting. I wonder why that is. I wonder if they feel like the cable viewer is of lower quality than the network TV viewer, but you would think in most cases they are the same person since most people have cable and watch both.