Quote:
Originally Posted by SwirlsGirl
intelligence gathering tip with regards to sales... its not about sales numbers its about FORM SUBMISSION PERCENTAGES
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No, it's not. Not unless you have a way to count only unique form submissions (by customer). Otherwise the numbers are skewed because of repeated attempts and repeated declines.
CCBill's report for form submissions is basically useless unless you keep track of the number of declines by would-be customer some other way.
In the end of the day it's how much money you made. That's the only statistic that matters.