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I would rather have the sponsor spend zip on marketing tools and everything on a new tour.
Tours are what sells. Marketing tools mostly just gain affils traffic. Pull all marketing tools from all sponsors tomorrow and it wouldnt hurt me at all. It would help me by eliminating free sponsor content from the web.
There was a time when you had to buy your own content to market with.
Doesnt matter how much affil materials you have if your tour sucks. Conversely if ND comes out with a kick ass tour tomorrow with kick ass site content but offered no affil tools it would still sell like hotcakes. Spend the money on the tour.
We know how to promote with minimal affil materials.
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