Quote:
Originally Posted by LAJ
First Dot-xxx Domains Hit Pre-Reg Market at $133 a Pop
YNOT ? DomainDiscount24.com, a division of German company Key-Systems, has become the first registrar to publish a price schedule for dot-xxx domains. Ranging from 92.44 to 110 euros (about U.S. $132.85 to $158.10), even the least expensive dot-xxx domains will retail at DD24 for more than double ICM Registry?s wholesale price of $62, including ICANN?s $2 cut.
More:
http://www.ynot.com/content/116811-f...t-133-pop.html
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They had to increase the price to cover the salaries for all of the idiots they just hired.
Stuart is going about this such the wrong way (thank god). He is so greedy he is trying to price gouge thinking that everyone in adult will feel forced to buy it.
If he made them cheap, like $10 a domain he would sell the shit out of them. With the economy the way it is, he's not going to get many domainers to buy for $65 a pop much less $130 a pop just on pure speculation. Most of those guys can't afford to renew what they have now. Same thing goes for the adult industry, most people in it are broke and wont shell out that kind of money.
It's going to end up being an irrelevant tld if very few people buy it, which very few will at $130 a piece. When it becomes irrelevant it fades away fast, less chances of forcing adult over to it, if it is hardly being used.
Now if he was smart, (which he is not and I know he wont change course now so no harm in my posting this...) He would have made the domains $10 a piece. If he did that I'd bet he would have sold 500K of them in the first year. He would have made more money in registrations vs $130 a piece and many more renews, who can't afford $10? Not only would that be 5M, but it would have created hype, made the domain relevant and a contender to porn on .com's. Then since there would be millions of .xxx sites (domains) in use it would have been easier to say "let's ban porn on .com and just keep it on .xxx". It is going to be harder to *move* everyone over to .xxx than it would be to just ban it on .com if everyone was *already* on .xxx. Not to mention, its less likely to force people over to a tld that is charging $130 when you were using ones that charged $10.
If Lawley would have surrounded himself with intelligent people, unlike the Greg Dumbasses and Chris 2.0's maybe he could have gotten better advice and played this out correctly. The way it is set up now with these $130 prices, it is set up for a big fail.
Greed will always sink your ship.