Quote:
Originally Posted by justinsain
That's what I don't get.
A few posts above he goes on about his vast business experience but he doesn't seem to grasp the fact that the most important factor in running a business is that you turn a profit. You don't need the very best content paid for at the highest price to be profitable. You can buy or create some average content and still turn a profit.
You can buy cheap content and spend a lot of money selling it but as long as you turn a profit you're successful. It's about what's in your budget and how you spread and spend it accordingly.
I've read through this entire thread and it's apparent to me that the root of his rantings is based on two things. The fact that two very unfortunate things happened that forced him into retirement which would be hard for anyone to face and deal with. The fact that in his prime his work commanded top dollar but has been significantly devalued today because of the internet.
Two things that completely changed his familiar and comfortable life. It's more than enough to make one bitter or bat shit crazy and I've found myself in the same position but under different circumstances. I liked reading this thread but now it's just painful to hear him go on and on not knowing where his place is. I hope he finds it. I'm still looking for mine  |
You missed my point.
It was easy to get some average content and then throw a lot of traffic at it.
IT ISN'T TODAY. THE GAME HAS CHANGED.
Adapt to 2011. Average content is free on loads of Tubes. Average content means low retention. Average content means fewer customers returning. Average content means the surfer looking to buy KNOWS it's average and everywhere, so lees people clicking on a link or type in. Average content means your site is one of 100s if not 1,000s.
All this means average content needs a lot of very expensive and good marketing to achieve decent results.
You've obviously not read my threads and posts for the last 10 years. My message has been constant. Got nothing to do with being retired and no longer able to earn what we earned in 2005/6 my best years ever in business. Along with a lot of others.
Eva's accident and my cancer didn't force us into retirement. The demise of most magazines, the shit money paid for content AND the fact we made enough money to be ABLE to retire in comfort made the decision for us. You can keep working away, I'm off to watch TV.