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Originally Posted by **********
No I think you are mistaken - TheHand is correct. You should read what Google has to say about it and its intended purpose. Also I see nothing anywhere that says that this kind of thing affects page rank.
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The purpose is to say that the flirtforfree site has the "real" content and the white labels don't... In other words, telling google not to bother ranking or maybe even indexing the white label sites.. So it makes it worthless to those that want to try and have their white label rank high in the SERPs...