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Originally Posted by ShellyCrash
That may be true, but the prospective dollars generated by any additional monetization efforts are an unknown quantity. Facebook may unleash some new segment or service that becomes a game changer, but we don't know that. They were supposed to unleash a "gmail killer" a few months ago but that didn't really happen.
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The "gmail killer" didn't happen because they realized that there is a drastic shift occurring in terms of email providers. Email is not dead, but it's getting up there in age.
If they had gone ahead with the "gmail killer", it would have flopped. Facebook's reactivity and their ability to sense failure (and kill/modify a project before they make a mistake releasing it) is what makes Facebook a game changer within itself.
Quote:
Originally Posted by ShellyCrash
It's just as likely that in the next few years another social networking product will come into play that will eclipse facebook. Facebook is huge, but when it comes to things like innovation, diversification, proprietary technology, and most importantly profitability the fact is Facebook ≠ Google.
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It will be very difficult for another social networking success like Facebook to rise up in the coming decade. Take a look at every major site. Do you see that "Like/recommend button"? Top Internet media companies LOVE FaceBook and its integration aspects have made them almost reliant upon Facebook's social networking platform.
Until persons stop seeing Facebook as just another website and begin seeing that Zuckerberg is thinking on a platform level, many will continue to be surprised at Facebook's success and continue to underestimate the scope of its reach.