Quote:
Originally Posted by TheDoc
To outsell the tube, you have to sell a better product than the tube... once you do that, the game changes.
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The tubes aren't really "selling" anything though. They are giving away what used to be the product for free and instead generating revenue for pennies on the dollar with prepaid advertising from non-pay sites. Essentially it's trading the profitability of the pay site product itself for a greater share of non-paysite revenue.
You can't compete by "selling" a better product. You have to be willing to give it away and play the same game or move on to a different product which has not been devalued. In a way it would be much like running a lemonade stand and selling lemonade for 50 cents a cup. Then some asshole sets up shop right next to you and starts giving it away free. It's basically the same situation.