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I work with Adsense, CJ.com, ShareASale.com, Clickbank.com and a couple of other networks.
When I sign up for a new network I try to promote as many different products as possible to find the ones that converts.
But Adsense is my favorite because you can run a website you actually like working on and make money from it.
Clickbank was a real failure for me, out of 200 products I found ~4 that converted and only 1 that I still promote today.
So my tip is, try to promote as many things as possible. And remember, people cant download physical products so your ratios wont grow every year. ;-)
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