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					Originally Posted by  Atticus
					 
				 
				But this is different.  We're going after the embarassment factor they say.  Brilliant!  Let's promote to the mainstream media that you should be ashamed if you view porn.  So now, not only have you managed to piss off the group of users who never would have purchased anything anyway, but you also have alienated the user base who possibly might of paid for it.     
			
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Lets say you are the ideal porn consumer - middle aged, kids, career, ball-busting wife and everything to lose. 
Since you have a life and aren't obsessed with adult webmaster boards or the ins and outs of the porn industry its entirely likely you are going to have no idea what the intentions are of the companies involved. You're just going to hear about people being shamed, blackmailed etc with their viewing material being the subject of the conversation. 
I'd say this group of desirable, legitimate, paying porn customers stands a significant chance of being increasingly paranoid with the thought of enterprising companies having their personal info and porn viewing habits. For all they know they could be shamed next... so why take a chance? Best goto an tube site instead and stay anonymous.