Thread: Ads on Facebook
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Old 07-24-2010, 10:25 AM  
yabate
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Join Date: Jan 2010
Posts: 296
Lets see..
You are providing cool gadget,books or diet pils.You can highly target your traffic.
Consider targeting people in rich countries, and peoples above 22,23yo, because its a bigger chance to have CCs.

CRT from fb is terrible.Its about a few % (Highly targeted! ).
So, if you choose PPC method, lets say the price will be from 0.07-0.2$/c.Let choose 0.15$.
And you put $1000 for a campaign. You will have 6666 visits.
Lets say that your conversion ratio could be 1% (its much much smaller! ), that mean you will have about 66 buyers.Your product price must be at least $15 to retrieve fb ad campaign + product price.
Bigger price, less customers.
Less targeted fb campaign means less fb CRT, your CRT and at least less money.
FB ads are not perfect.

Try doing this:

Create a FAN/LIKE page.
Give it a cool name.
Target your ad to this page.
Then spam them via posts and updates.
Consider, more spam -> more removed fans.
FB CRT for a fan page which gives free stuff is about 0.045% !
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Last edited by yabate; 07-24-2010 at 10:27 AM..
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