Originally Posted by ShellyCrash

How many surfers to your properties do you think haven't seen, have heard and probably registered for one of the larger sites before?

The main advantage of Swurve (or any newer brand) when compared to the biggest and oldest dating sites is the appeal of a fresh new community.

While there will always be new propsective customers popping online for the first time, oversaturation is a factor. With any large community site there comes a point where the brand is so well established you can't maintain the same level of growth.