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Decreased sales are putting a stress on their operations. Many of the owners don't have the business sense to make it through. They get to a point where they can no longer make payroll and pay their affiliates and then that's when they shut down. Many of them also seem to think that they will be able to cut out the affiliates and pocket the 50% they used to pay out by opening up their own tubes. I don't believe many of them really believe this fully but they hope this is the case because after no longer being able to afford paying affiliates it's their only choice.
A lot of the people in this industry are followers. They will see other programs closing and they will consider doing the same things.
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