http://www.myfreecams.com/mfc2/static/faq.html
"We do not spend a lot of money on advertising and we do not run a costly affiliate program. Instead, we rely on our members and models to spread the word about this site. We generally keep our expenses as low as possible so that we are able to send the great majority of our members' spending on this site directly to the models. What happens in a private show is strictly between the member and the model to decide."