Originally Posted by DVTimes

Websites need to think of themselves as a mix of DVD and magazine. You need to imagine who your site is closest to. I.e., met-art sites I would say are closest to playboy magazine. I say this as playboy sold well, so by definition you know in theory that you have a product that should sell. But often the presentation of the site is poor. If you have a playboy type site surly you should have a site that excites people. Playboy covers often were clothed, but you want to open the mag up. I wonder how many sites make you really want to enter inside the members area.