|
If you are cross selling all inside of one company, are you still allowed to have separate cancel pages? A big part of the cross selling was the inability to cancel all the different merchants which caused the trials to convert to fulls.
A program will have hard time explaining why it's so hard to cancel different sites that are all owned by the same company and under the same merchant account.
But I think Visa was getting heat from the FTC and they made this announcement to appease the FTC, not to protect consumers. I'd assume Visa makes money from this cross selling, if they were losing money, they would just stop it outright.
|