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Run a design contest out in the open.
You won't overpay for a design you don't like. You won't pay in advance for a design you don't see for months. You'll get at least one or two designs you really like, usually more. You'll pay a fair price for it, after it's finished. You'll get the completed design in a reasonable amount of time.
You're the buyer. Don't settle for anything you don't want.
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