That all depends on what you're selling. But yes, advertising is expensive in High Times. It's not recommend of course because it would make you a target for openly supporting marijuana cultivation.
What I'm suggesting with my previous post is that it is high adaptable for organic (FREE search engine traffic). Plus with the discounted prices from the supplier you can be competitive with everyone. If it were me, I would even sell products through ebay as an additional point of sale. I'm closing on my house March 5th, so If someone here gives me $550, it's yours.
http://cgi.ebay.com/ws/eBayISAPI.dll...m=200433507688