Quote:
Originally Posted by GatorB
If you factor inflation it made less.
Also
production budget $150 million
worldwide gross $263 million
considering that marketing adds at least 15% and studios only get HALF what the gross is the theaters get the other half.
So total production costs = at least $172 million
Universal's actual take = $132 milion
So Incredible Hulk LOST $40 million. Sooooo successful.
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You're forgetting about DVD sales and rentals, which should put the movie in the green.
Edit: Yep. US DVD sales alone were about $60 million.