Originally Posted by FrozenJag

Adding more traffic and getting worse ratio really isnt all that uncommon from my experience.

Why you ask?

9 times out of 10 the extra quantities of traffic are less targetted and more general traffic.

For example maybe "porn movies" instead of "pay per view porn movies".

You get alot more traffic but your ratio goes up aswell, about the traffic you already had its just a normal dip in sales, you normally wouldnt be worried about it but since you have more traffic you are expecting more sales.