That HSBoys site converts really well.
There's definitely less gay traffic than straight traffic (that stands to reason) but I've always found it more profitable. After all, most gay guys have more disposable income than their straight peers - with no wives/kids to support, etc. There's alos less taboo about sex and paying for sex.
The problem, in my opinion, is that the big "mega programs" with both gay and straight sites tend to have really crap gay sites. The people who create them are obviously not gay and don't know how to make them look good. So they end up converting badly and failing to make money. Then the programs don't invest in new ideas and things never get better. NastyDollars are probably the only exception to this rule that I can think of.
I'm surprised nobody has the imagination to develop a really good gay site. If one of the big programs had a site like
PhotoBoyz, which converts around 1:60 consistently and retains members for an average of 6 months, they would make millions. Why don't they do it? (PhotoBoyz is not for sale by the way - it was just an example! haha)
If anyone has gay traffic that is not converting with their current sponsor, please come and talk to me - icq #133031563. We have various sites targetted to different traffic sources, and almost all affiliates are being paid more by us than they were before.