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Do you use their logo? Do you promote toys on the site? Is there any chance of your site being mistakenly associated with their business (ie, do you engage in the same area of business)? Do you mislead the surfer into thinking your site is somehow associated with Toys-Backward "R"-Us? Could you possibly seen as diluting their brand recognition or injuring their sales?
If not, tell them to stuff it. A trademark on any word or phrase does not extend in all directions for all things. "Montoni's Pizza" could never hope to win a suit against "Montoni's Electronics."
SpaceAce
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