Originally Posted by Varius

I agree you need sponsors to put on a show and they should cover all of the expenses IMO (then whatever overflow from sponsors + a minimal amount from attendees will be the profit).

What I meant here though, was, take this example:

Show X year 1:

Show gets 1500 attendees. A Sponsorship or Booth costs $10K. Badge costs $150.

Show X year 2:

Show gets 1000 attendees. The same sponsorship or booth of the previous year costs $13K. Badge costs $200.

Show X year 3:

Show gets 700 attendees. The same sponsorship or booth of the previous year costs $15K. Badge costs $300.

How can sponsors justify paying MORE to get in front of LESS people? That's the part I am saying doesn't make sense.

For ideas/thoughts, I put those in the other thread